Pet Supplies Plus opens Brookhaven franchise with local couple
Bottom line
Pet Supplies Plus has opened a new franchise location in Brookhaven, Georgia, led by local couple JC and Joanie Ryan. The store, at 2036 Johnson Ferry Road NE, Suite M, adds another neighborhood-format pet retail site in metro Atlanta, with merchandise for multiple species plus grooming, self-pet wash stations, and carry-out service. According to the company’s announcement, the Brookhaven store opened in September, with grand opening events scheduled for October 10–11, and the Ryans plan to work with local shelters and rescue groups on adoption events and fundraisers. (prnewswire.com)
Why it matters: For veterinary professionals, another service-heavy pet retail outlet nearby can influence where pet parents shop, groom, and seek basic care-related guidance. Pet Supplies Plus’ franchise model emphasizes local operators backed by centralized merchandising, vendor selection, and operating standards, which can make these stores meaningful community touchpoints for nutrition conversations, preventive care product purchases, and rescue partnerships that may feed into local clinic caseloads. The company says it now has more than 700 locations nationwide. (franchimp.com)
What to watch: Watch for how quickly the Brookhaven store builds rescue partnerships, grooming traffic, and referral relationships with nearby veterinary practices after its October 10–11 grand opening weekend. (prnewswire.com)
Pet Supplies Plus has added a new Brookhaven, Georgia, location, with local couple JC and Joanie Ryan opening the franchise as the chain continues to expand its neighborhood-store footprint. The store is now open at 2036 Johnson Ferry Road NE, Suite M, and the company scheduled grand opening festivities for October 10–11, 2026. Services include grooming, self-pet wash stations, and carry-out assistance, alongside the usual mix of food and supplies for dogs, cats, birds, reptiles, fish, and small animals. (prnewswire.com)
The opening fits a broader Pet Supplies Plus growth strategy centered on franchised local operators rather than corporate-only expansion. On its franchising site, the company says it is now “700+ locations strong” across the U.S. Its franchise disclosure materials also show a system built around centralized support, with the franchisor able to provide inventory selection assistance, approved vendors, operations standards, and technology systems to franchisees. (petsuppliesplusfranchising.com)
That structure matters in understanding what a single store opening represents. While the Brookhaven location is locally owned, it is entering the market with the buying power, merchandising framework, and operating playbook of a national chain. The company’s announcement positions the store as a convenience-driven neighborhood retailer, highlighting best-price messaging, grooming, self-wash stations, and service for a wide range of companion animal species. Pet Age’s coverage also noted plans for the store to partner with local animal shelters and rescue organizations on adoption events and fundraisers. (prnewswire.com)
The Ryans’ store also reflects a familiar retail trend in pet care: stores are competing less on shelf space alone and more on services and local engagement. Grooming and self-wash can create repeat foot traffic, while adoption events can deepen ties with rescue groups and bring in prospective pet parents at key decision points for food, supplies, and eventually veterinary care. That community-facing model has been part of other recent Pet Supplies Plus openings as well, including new-store announcements that emphasize jobs, grooming, and neighborhood convenience. (prnewswire.com)
I didn’t find independent expert commentary specifically on the Brookhaven opening, but the available primary-source materials and franchise documents point to the same takeaway: this is less a standalone retail event than another data point in the continued scaling of franchised, service-oriented pet retail. That’s especially relevant in suburban markets where pet parents increasingly expect one-stop access to food, supplies, grooming, and rescue events in a single location. This is an inference based on the company’s expansion messaging and franchise structure. (prnewswire.com)
Why it matters: For veterinary professionals, new pet retail openings can subtly reshape local care ecosystems. A Brookhaven Pet Supplies Plus may become a regular touchpoint for pet parents making decisions about diets, treats, supplements, parasite products sold at retail, grooming frequency, and newly adopted pets’ first care steps. Clinics in the area may see both upside and friction: more newly adopted patients and more engaged pet parents on one hand, but also more retail-driven product comparisons and questions on the other. The rescue and fundraising angle could be especially relevant for practices that already work with shelters or provide post-adoption care. (petage.com)
The opening also underscores how pet retail and veterinary medicine continue to intersect around trust. Franchise-backed neighborhood stores are positioning themselves as accessible, service-oriented community hubs, not just product sellers. For clinics, that raises the value of strong local relationships, clear nutritional guidance, and visible collaboration with reputable rescue and welfare groups. (petsuppliesplusfranchising.com)
What to watch: The next signals will be practical ones: whether the Brookhaven store’s October grand opening drives sustained traffic, which rescue partners it activates first, whether grooming becomes a major draw, and how quickly the location becomes part of the local referral and adoption network around veterinary practices. (prnewswire.com)