Royal Canin says 2025 donations reached 27.7 million meals
CURRENT BRIEF VERSION: Royal Canin says it donated more than 27.7 million meals to pets in need across North America in 2025, a sharp increase from the 6.6 million meals it officially reported for 2024. The company said the 2025 total equaled more than 3.9 million pounds of pet food, supported more than 1.2 million cats and dogs, and reached 23 direct partner organizations in the U.S. and Canada. Royal Canin also said it provided support during five natural disasters in 2025, including flooding in Texas and wildfires in Los Angeles and Manitoba. The announcement came in connection with National Love Your Pet Day and highlighted partners including Greater Good Charities, VCA Charities, and L.A. County Fire Search Dogs Inc. The update also lands amid a broader wave of pet industry philanthropy, with other recent efforts including Purina Foundation grants, NaturVet adoption-event support, and donations from brands such as RAWZ and Rare Breed. (myvetcandy.com)
Why it matters: For veterinary professionals, the update is another signal that large pet nutrition companies are leaning harder into access-to-care, food security, adoption support, and disaster response as part of their public-facing strategy. That matters because nutrition support often sits upstream of surrender prevention, shelter capacity, and continuity of care after emergencies. Royal Canin’s partner list also ties the effort to groups working in pet food distribution, charitable veterinary care, and crisis response, which are all areas where clinics, shelters, and community programs increasingly overlap. And it is not happening in isolation: recent industry coverage points to similar giving across pet food and supplement brands, suggesting charitable support is becoming a more visible competitive and community-facing theme. Still, the company’s 2025 figures appear to come from a media report rather than an original Royal Canin press release that was readily accessible online, so the totals should be treated as company-reported until independently documented in a primary announcement. (myvetcandy.com)
What to watch: Watch for a primary Royal Canin press release or partner disclosures that further detail where the 2025 donations went, how disaster-response product was allocated, and whether this level of giving becomes a recurring benchmark in 2026. It is also worth watching whether Royal Canin’s program continues to track with a broader industry shift toward pairing product donations with adoption campaigns, nonprofit grants, and local community support. (myvetcandy.com)